Description
ABC Enterprises are modest businesses that focus on creating custom jewelry. To produce one-of-a-kind, handcrafted jewellery for clients, it was established in 2010 by jewellery designer Jane Smith. ABC Enterprises began by selling their products on websites such as  Facebook and Instagram. At regional craft shows and recommendations from friends.
ABC Enterprises are modest businesses that focus on creating custom jewelry. To produce one-of-a-kind, handcrafted jewelry for clients, jewelry designer Jane Smith established in 2010. ABC Enterprises began by selling their products on websites such as  Facebook and Instagram.
ABC Enterprises have experienced tremendous benefits from social media marketing, which has allowed the business to grow its clientele, raise its profile, and develop enduring relationships with its clients. ABC Enterprises have effectively established itself as a reputable and sought-after jewelry brand in the market by utilizing the power of social media.
The main issue that the case mentioned above will address is the requirement for small firms, particularly ABC Enterprises, to successfully utilize social media marketing to overcome the constraints of conventional marketing channels and increase their customer base. This is significant and pertinent to the field of research and industry for several reasons.
UN SDGs: Decent Work and Economic Growth (8), Industry, Innovation, and Infrastructure (9)
