Description
Trauma Hospital is a leading healthcare institution in the UAE, known for its high-quality medical care and educational services. However, with the growth of the healthcare industry in the UAE, the hospital has faced numerous challenges, including intense market competition, variability in performance management, substandard patient experience, and lack of motivational infrastructure and culture. This case study discusses the operational excellence strategy adopted by Trauma Hospital to overcome these challenges and achieve sustainability in the competitive healthcare landscape of the UAE.
Themes: Operations management; Business research; Quality improvement tools; Quality management & improvement; Quality system; Continuous improvement Programme
TEACHING OBJECTIVES
The case study is intended to qualify students to:
- Evaluate the healthcare industry landscape in the UAE and identify current trends.
- Analyse the challenges faced by hospitals in the UAE, including Trauma Hospital
- Evaluate the existing performance management structure and patient experience level prevalent in the UAE healthcare system.
UN SDGS: Quality Education (4); Sustainable cities and communities (11)
