In 2011, J.C. Penney tried to do the "logical" thing. They hired the genius behind the Apple Store, Ron Johnson, and got rid of every gimmick, coupon,…
For over a century, General Electric (GE) was the undisputed gold standard of American industry. Yet, in just a decade, over $400 billion in market va…
Imagine owning Google and Facebook today. That was the reality for Yahoo, a company that was once the undisputed front door to the entire internet. Fr…